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Strategic planning and stakeholder engagement are at the forefront of every project to ensure brands are protected and a clear digital roadmap is established.
Leigh’s communicative approach provides a personal touch and ensures all projects run smoothly, to budget and to schedule.
Content Hive is a new sister company to Leigh&Co. They focus on providing high quality, consistent and relevant content that gets brands buzzing!
We are loving this partnership as not only can we offer high quality website content for our clients, we can also refer our clients on when their websites are finished, to get their brand and new website out to the market.
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A Madd project to work on!
Content Hive delivered high-end design and SEO optimised content, we contributed UX/UI Consultation and Wordpress Development.
This sure-fire combination allows the Madd site to tick all the boxes for a highly functioning website, using clever content to talk directly to Madd clients and strategic opt ins to generate new web leads.
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Services provided: Website Development, UX / UI Consultation
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Services provided: Website Development, UX / UI Consultation
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Back Pocket Studio is a thriving studio of creatives and marketing gurus.They deliver world class creative solutions to their impressive client list and their live event skills are kind of a big deal.
We are proud to be a part of their network of experts, delivering UX and UI strategies, web design and development.
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Services provided: UX Design, UX / UI Consultation, Website Refresh
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JCH Media is a multi-faceted digital agency that works with leading national brands across Australia.
Leigh worked with JCH Media on their national retail client, Sealy Posturepedic from 2018 to 2020. Working with talented UX designers and highly skilled senior developers, Leigh oversaw all web projects with a direct line of communication to key stakeholders.
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A website refresh can be a clever way to add life to your site, without the need to embark on an entirely new site.
The brief from Sealy was to spark some life into aging designs. JCH's lead UX designer proposed two simple and clever ideas: A full width mega menu and page banners with custom coloured containers for Sealy's hero messaging.
These two elements transformed the site, fresh imagery bought pages to life and a clean up of content allowed Sealy to increase the lifespan of their website for another few years.
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Services provided: Project management
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Mega menus are a clever means to accommodate a large range of options and to showcase the most important elements of a website, leading users to the pages you want them to visit first. The use of images allows users to visualise and compare products straight away.
The transition to a mega menu was a game changer for the Sealy site, the new look bought a tired design to life and set the tone for further improvements.
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Services provided: Project management
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The Mattress Selector provides real solutions to potential clients, presenting sought after recommendations and bridging a gap in the Sealy sales and marketing funnel.
JCH's lead UX designer produced simple and clear visuals that supported complex algorithms, built by JCH's senior developer. The application was built in Vue.js, a progressive Javascript framework which allows Sealy to move the Mattress Selector to any other platform.
Overall a very impressive and satisfying project to be a part of.
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Services provided: Project management
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Sealy's business model is to sell via reputable retailers. The challenge is to compete with the ever-growing online models where you can buy a mattress with a few clicks. To ensure Sealy's website traffic is directed to a place where users can purchase, the Sale page was designed.
An important feature was to ensure the Sealy marketing team can easily add, edit, remove and order the current and upcoming sales.
This page quickly attracted large volumes of traffic and remains in the top 5 of the most frequented pages.
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Services provided: Project management
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The concept was to transform the Sealy Blog to a Sleep & Wellness Hub, where users can find a wealth of information, not only on choosing a mattress but expert advice on getting a good nights sleep.
An easily navigated menu complimented by large images, bold heading and gold category tags makes for a streamlined user experience and visually appealing design.
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Services provided: Project management
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An exciting and large project with a very tight deadline. The page acts like a mini site, with its own navigation, broody colour palette to reflect the subject and fun interactions to keep the user engaged.
Working with a large and ever increasing volume of content, the challenge was to keep the user experience smooth and enjoyable. Clever UX design elements and effects built by the dev team ensured the content was presented clearly, resulting in an engaging and interactive experience.
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Services provided: Project management
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As a luxury brand, Sealy offers luxurious prizes to their loyal customers. A simple, yet elegant competition page was required for their Crown Jewel Diamonds competition.
The stand-out feature, a vertical image slider to showcase the workmanship behind the luxurious mattress. Other elements included a video, entry details and CTA's to the Crown Jewel page.
A simple page with seemingly effortless style, much akin to the Crown Jewel mattress.
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Services provided: Project management
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The Sealy Exquisite Champagne Competition was designed to increase brand awareness around the luxury Exquisite range, drive traffic and sales and also reward Sealy's loyal customers with the luxurious prize of a trip to Champagne, France.
The elegant design was supported by an interactive image and video gallery. The user journey included entry details, the Exquisite range, brochure downloads and Exquisite retailers.
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Services provided: Project management
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Ivory Design is a full service creative agency with an impressive client portfolio ranging from international giant IKEA to local bricks and mortar businesses. Ivory focus on providing premium design with exceptional service. They live by their catch-phase "Strategy, then Design"
Leigh has consulted to Ivory Design since 2012, delivering brand strategies, brand messaging, website content strategies, copywriting and project management for medium to large scale projects and key clients.
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It's not often you get a client that wants to break the mould and set trailblazing standards in their industry.
MadeCo's intent to shake things up started with a new brand strategy, complimented by bold hero messaging, rolling out to a new website. Planning the content and writing the copy was a balance between keeping loyal and traditional customers happy while showcasing that MadeCo is a much much more than their trade.
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Services provided: Content Strategy, Copywriting, Brand Strategy, Brand story, Brand messaging
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Lorem Ipsum was an event with a difference, hosted by Melbourne Convention Exhibition Centre (MCEC). The event was set to deliver an exhilarating and spectacular gala event, and their website needed to reflect just that.
A black and gold theme set the tone with black and white imagery. Gold stripes covering the hero image, moving with a parralax effect added to the mystery and excitement. A project that certainly got the creative juices flowing at the Ivory office.
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Services provided: Content Strategy, Project management
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Reinventing the brand strategy for a popular dog treat company was a pack of fun! Dog puns filled the Ivory office for weeks as we all drooled over puppy pics.
The content strategy and copywriting provided the foundation for the website to flow. Seeing the hero messaging and design elements all come together was very satisfying and made for a very happy client.
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Services provided: Content Strategy, Copywriting, Brand messaging, Project management
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All products and businesses benefit from a good brand story. Storytelling creates a connection with the customer, especially when the product or business was born from the heart.
Writing the brand messaging and story for a wellness dog treat is one that gives you the warm and fuzzies. Seeing the products with said messaging on the shelf at the pet store is also very rewarding!
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Services provided: Brand story, Brand messaging
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Planning a website alongside a new brand and fit-out for a Mornington Peninsular hotspot was a big and exciting time for the client. Capturing the vision and aligning the imagery and messaging was paramount the success of the launch.
We chose a one page site, which was very much in digital fashion in 2015 but it has stood the test of of time.
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Services provided: Content Strategy, Project management
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Services provided: Content Strategy, Project management
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Services provided: Brand Strategy
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Services provided: Content Strategy, Copywriting, Project management
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EP!C is the brainchild of Amanda Stevens, consumer futurist and customer experience gun. EP!C provides a unique set of services with a focus on providing an epic customer experience, making collaborations with this agency always exciting and rewarding.
Leigh provides UX consulting and project management to the EP!C team for their websites, ensuring customer experience is at the forefront of every project.
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Working with an iconic Queensland brand to produce a website that paid homage to their history while showcasing their exciting future.
The Byrnes site captures three arms to the business and three very different markets. The clean layout deceivingly hides many layers, including a shopify e-commerce site which could of been a site on its own.
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Services provided: Content Strategy, Project management
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Services provided: Website, Website Development, UX / UI Consultation
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Services provided: UX / UI Consultation, Website Refresh
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Services provided: UX / UI Consultation, Website Refresh
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Less about this project
Services provided: UX / UI Consultation, Website Refresh
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Less about this project
Services provided: UX / UI Consultation, Website Refresh
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Less about this project
Services provided: UX / UI Consultation, Website Refresh
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